Business Development Officer

Position:

Business Development Officer

Experience:

2 Years Plus

Responsibilities:

• Carrying out secondary research tasks specifically for marketing outreach around the areas of AI, automation, digitization, IT, specific accounts, and related activities
•  Assist in contributing to the development and implementation of marketing ideas and strategies
• Conduct market research and analyze data to identify opportunities for market trends, promotion, growth and reach defined audiences
• Create and collate a database of the key accounts and Industry personnel for carrying out various marketing activities
• Research on the identified accounts to develop the Account Information Sheet/ Company Profile and Strategic
• Imperative Book, which will help the sales & Business Development, teams
• Frequently monitor the data of clients and, update and follow up if and when
  required
• Critically evaluate, summarize, and draw strategic conclusions from a wide variety of data and resources
• Perform ongoing tracking and reporting on the marketing initiatives
• Prepare proposals, business reports ,presentations that align with the company’s guideline
• Assist in overseeing the marketing/business development department’s operations
• Ensure consistency in the messaging, branding, content, and look-and-feel of all internal and external communications and marketing materials
• Organizing and attending marketing activities or events to raise brand awareness
• Acquiring new customers through the management of all online and offline marketing programs including, PPC,SEO/SEM, digital advertising, webinars, content syndication, email, social, lead
  nurturing, channel marketing and analytics
• Project management and communication through email/voice etc. with the prospective and existing customers on a global scale, under the supervision of the reporting manager
• Developing quality content/articles for promoting FDV brand & HDA framework
• Helping create style guides or suggesting changes to ensure content is consistent and Clear
• Generate and communicate new ideas for content